The link will take the visitor to the page of that specific service. In this case, badges, we dont need a customizer. This will be done on the magento itself. (you dont have to do anything);
Info text; blah blah blah etc. etc.
Please provide us with as much info as possible.
here I will add a custom wordpress form with an upload for a logo. this is just for the example why there is a wordpress and why there is a magento(please click her to go to the first page and try another link)